THE RIGHT PEOPLE. A PERSONAL CONNECTION.

Nationwide Participant Recruitment & Placement

Meaningful research starts with people whose experiences fit your questions. Paddock Research connects brands with participants in Louisville and across the country.

We support participant recruitment for focus groups, qualitative research and product testing, along with nationwide in-home product placements. Our team brings audience requirements, participant communication and field coordination together around your study.

Discuss Your Recruitment Needs

Build the study around your audience

Define the fit

Share who you need to hear from, the markets you want to reach and the experiences that matter. We work with your study criteria to guide recruitment.

Prepare participants

Clear communication helps people understand the format, timing and expectations before taking part. The aim is a thoughtful experience for participants and your research team.

Coordinate the fieldwork

Connect recruitment with scheduling, study communication and product placements where needed. One team keeps the practical details aligned across your project.

Local conversations. Nationwide capabilities.

Our roots are in Louisville, Kentucky, with recruitment and placement capabilities that reach markets nationwide. Whether you are planning a local focus group or an in-home test across multiple locations, we start with your audience and project needs.

For in-person research, explore our Louisville focus group facility, including on-site staffing and video recording availability. For studies in everyday settings, learn about in-home product testing and product shipping and study logistics.

What helps us scope recruitment?

  • Your research objective and study format.
  • Audience criteria, markets and participant count.
  • Screening requirements and any participation exclusions.
  • Session dates, testing duration and time commitment.
  • Incentive plans and any product placement or shipping needs.

Common questions

Do you recruit outside Kentucky?

Yes. Paddock Research offers nationwide recruitment and placement capabilities. We review audience requirements and market needs with you to scope each project.

Can recruitment and product placements be managed together?

Yes. We can connect recruitment with in-home placements, product shipping and participant follow-up for a coordinated study experience.

Which research formats can you support?

We work with businesses on focus groups, taste tests, mock trials and in-home product testing. Tell us about your qualitative research or consumer study so we can discuss the support it needs.

Read our guide to finding the right research participants or explore all research services.

Want to participate in a study?

This page is for businesses planning research. To share your own experiences, visit Join the Community and learn how participant opportunities work.